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Frida & Mina

Pinheiros, São Paulo

Frozen, organic freshness

Frida & Mina is no ordinary ice cream place... I go there whenever I want to indulge myself in a fresh experience that is hard to find at other spots in São Paulo.

The ice cream is made absolutely from scratch, by hand, with natural and organic ingredients. Even the cone is created there!

The sweet smell of that just-baked thick cone is incredibly delicious and attracts who passes by like cartoon characters, floating along with that aromatic little smoke trail.

The store is located at Artur de Azevedo street, which is kind of an intersection between the bigger neighborhood, Pinheiros, and Vila Madalena, which is more cozy and hipsterish.

I started going there not long ago, but it became an instant preference of mine – I just couldn't stop going back.

My favorite flavor is macadamia. Where else could you find fresh macadamia nuts in your ice cream? I'm glad that it is right by my house.

The place is small, so it's not unusual to find a line of people waiting to get that deliciousness on their taste buds. Totally worth it!

Frida & Mina
Rua Artur de Azevedo, 1147,
São Paulo,
S.P. 05404-013
Roberta Cardoso Designer and art director, 43

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