Hands down, the best movie selection in S.P! I went there a lot – a little less nowadays, because I'm seeing movies more as entertainment and less as aesthetic wonder –, but the curatorship is incredible, there are some great festivals happening and, by the end of the year, they have a selection of the best movies from the alternative circuit that were showed in the previous 12 months.
There's the coffee at the entrance, which is pretty good! And inside the room we have the famous bar, something very unusual – it's separate, but it's there, which is cool. It is a very charming movie theater!
Being a street theater, one of the last of its kind, its relationship with Augusta Street is strong. And my relationship with Augusta is also strong, because I started there as a businessman of entertainment, when I opened my first night club.
The street went through a lot, going from a shopping spot for São Paulo's rich people, in the 60s and 70s, to the decadence of prostitution houses in the 80s and 90s. Then it was awarded a second (or third?) incarnation, with a renewed set of places, goers and even inhabitants.